BEGE Expo Hits the Record High Attendance


The 10th BEGE Expo welcomed manufacturers, vendors, operators and representatives from the gaming and entertainment industries

BEGE Expo is the leading gaming event in Eastern Europe, initiated by the Bulgarian Trade Association of Manufacturers and Operators in the Gaming Industry (BTAMOGI), and is supported by the Bulgarian State Commission on Gambling.

BEGE Expo had over five thousand representatives from the global gaming industry attending the 10th anniversary edition of the event. The attendees were greeted by the performance of the Bulgarian folklore ensemble Chinary.

BEGE Expo introduced the latest technological achievements. There were more than 80 companies presenting their latest solutions and product portfolio. With representatives from 20 countries, including Georgia, Cyprus, UK, Italy, Germany, Austria, the Czech Republic, Hungary and USA, the exhibit proved to be a success.



BEGE Expo Opening


“Bulgaria – the technology hub of the Balkans”, this was the slogan of BEGE Expo, which highlighted the importance of the gaming industry as an initiator of technological achievements and innovations. The “In the world of the Bulgarian discoverers and inventors” exposition attracted great interest. It offered the accomplishments of the past innovators and revealed the latest cutting-edge technologies in the Innovation zone with companies including Alberici, Ainsworth, Novomatic, Casino Technology, EGT, E-Service, Fininvest and Count-R, IBA Entertainment, BET3000, Intergames, Innovative Technology, JPL and nanoVo.

The two-day program of the exhibition offered various events and accompanying activities. The humanoid robot Sanbot greeted the visitors at the opening ceremony and set a tone of good mood, kept all through the trade show.

The beauty contest Miss Gaming BEGE 2017 was held with contestants from the industry competing for the crown, but only one could take it home. The new beauty queen was officially selected at the BEGE party later in the evening. So who won the Miss Gaming BEGE 2017? It was the graduated economist Alexandra Peyovich, contesting on behalf of the Admiral casino. The runner ups were girls presenting CGI Clubs and Eldorado Bet. Sara Amar, selected by Casino Royale Palms was chosen as the audience’s favourite.



State Commission on Gambling meeting


The second day of the exhibit started with the official BEGE Awards ceremony. The great stories of success were celebrated as the ceremony acknowledged people and companies for special contribution and excellent achievements. Among the companies who were honoured were Zitro, NOVOMATIC, Casino Technology, Euro Games Technology (EGT), Intergames (with Konami), Interblock, Abbiati, BetConstruct, NYX Gaming Group, Advansys, Bet3000, Suzohapp, Change Italia, Innovative Technology, Quixant, Fininvest and Alberici.

The young entrepreneurs of the industry had a chance to introduce their novelties during the Gaming StartUp Challenge. The jury, headed by the Executive director of Casino Technology – Ivan Tzankarsky, honoured the company Zebra Digital with the 1st place award in the contest for startup companies in the gaming field. Zebra Digital has developed a concept for online games as a unique way of engaging prospects and generating new leads. The second place was given to the Macedonians from Football Chat AI; the company gives football betting tips calculated with Artificial Intelligence. The third place won the dark fantasy action-adventure video game of Incineration Productions.



The Gaming StartUp Challenge


The traditional discussion between operators and representatives of the Bulgarian State Commission on Gambling closed the second day.

BEGE Expo, once again, defined itself as the platform for extending the business relationships and partnerships as well as the preeminent expo for the gaming and entertainment industry in Eastern Europe. The interest for the expo exceeded all expectations and the floor plan for 2018 is almost fully booked already, so stay tuned!


Relive the highlights from our last show and stay tuned for this year’s SiGMA. Watch out for what we’re branding as the ‘iGaming Village’ this year.
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