Betway sign deal with AS Roma
Bookmaker agrees on three year deal with Series A club
Leading online bookmaker Betway, has penned a three-year deal to become a premium partner of the Serie A club AS Roma, until 2021.
The deal will see the leading online bookmaker have their branding carried on the club’s training kit up to and including the 2020/21 season, and have access to wider advertising at the club.
Betway is a global online gambling company providing entertainment across a number of brands including Betway Sportsbook, Betway Casino, Betway Vegas, Betway Bingo and Betway Poker.
Betway’s Anthony Werkman said: “We’re very excited to be partnering with a great club like AS Roma, in what is our first partnership in Italian football.
“Roma has a huge fanbase and we hope this three-year deal will give us some great exposure over the course of the next few seasons.”
AS Roma’s Director of Global Business Development and Commercial Operations Kaitlyn Colligan said: “We’re delighted to announce Betway as a Main Global Partner and look forward to seeing their name on our training kits this season.
“Betway is a young and ambitious brand with global aspirations and we are excited about working together to offer our fans exclusive competitions, access and insight from behind the scenes at Trigoria.”
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