Jan 5 / 2018
Latest News / Editorial/

BtoBet Launches New Divisions: BtoBet Games and BtoBet Sports

BtoBet embraces two new companies:  ITS (I-Trading solution) and IGS (I-Gaming Solutions)

BtoBet, multinational Sportswagering and iGaming technology partner, has redesigned its internal structure.

Today, the business has become bigger. This is a result of embracing two new companies. IGS (I-Gaming Solutions) and ITS (I-Trading solution) enable the company to launch two new separations: BtoBet Games and BtoBet Sports.

ITS’s speciality is trading and risk management whereas IGS is a professional Games aggregator. Both will be run under the same roof and take over the same leading technologies.

As a result of the new internal structure, BtoBet’s offer will be a more broad suite of products. On one hand, there will be an iGaming platform and services which are targeting the gaming industry. There will also be a Sportsbook platform and services devoted to bookmakers.

Alessandro Fried, chairman at BtoBet, commented on the division of BtoBet Sports, “BtoBet Sports is focused on bookmakers’ needs and sportsbook players’ preferences. A dedicated team ensures the sports-betting brand provides the ultimate betting experience to the bettors. Based on BtoBet’s sports platform Neuron Sport, BtoBet Sports provides a highly customizable frontend for each operator, giving all the tools needed for risk management across all pre-match, live betting and virtual Jackpot betting products.

“This new department is aimed at providing the perfect set of products and services needed for today’s iGaming business. A pull of skilled and dedicated experts assists and satisfies any of operator’s iGaming needs and requirements. The Neuron Casino omnichannel platform, based on Artificial Intelligence technology ensures tailored offers to maximize the effort of delivering the perfect Games offer.”

Summarising Alessandro Fried said, “BtoBet’s new structure offers a bigger trusted team always available to support our Clients in their technical needs by providing advice when needed, flexibility to expand their business and a range of clear and simple products and services. We are able to allow the operators to manage their business autonomously, setting up their own strategies, all without the handicap of technology constraints or the limits of engaging fully-managed platforms. In addition, Btobet is able to supply them all the necessary services to make their own product and offer unique” and stated further, “We are proud to present the new BtoBet Group at ICE, stand S1-320.”


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