Jean-Baptiste Cerna joins BtoBet as Head of Gaming
BtoBet has appointed Jean-Baptiste Cerna as its Head of Gaming, a move that further strengthens the company’s position as one of the major technological providers for sportsbook and gaming operators in the iGaming industry.
Jean-Baptiste brings with him a vast knowledge of the gaming scenario, having garnered past industry experience prior to his move to BtoBet.
On discussing his new responsibilities, Jean Baptiste stated that his first responsibility is to “... bring a direct business point of view in different aspects of our Gaming Platform. Having a clear vision of the needs from both the operator’s side and ultimately the player themselves, I have to translate those requirements in evolutions and functionalities to make our platform a must to play on.”
Jean-Baptiste also intends to make it his mission to make use of his experience to help and improve the company’s clients’ operations. He also plans to set up a certification program for their partners, that will establish guidelines to ensure that all players that ultimately use its gaming platforms benefit from the best possible player experience.
BtoBet’s Chairman Alessandro Fried stated that having Jean-Baptiste join BtoBet’s ranks will further strengthen the company’s strategic growth, with his experience and knowledge of the gaming industry surely proving to be an asset for the improvement and evolution of the company’s product portfolio.
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