Sports betting is the most popular type of betting in Africa, and Nigeria is on the top of that list
In Nigeria, youths that follow their favourite teams closely and are interested in doing predictions can now do that on the go! Particularly when it comes to football betting, companies such as BetMGM have now made that possible.
The growing market of sports betting in Nigera has recently experienced a healthy growth and is estimated to be around $2 billion. This includes both betting shops as well as betting sites. As a country that heavily relies mobile banking, conducting business mostly on mobile phones, it comes as no surprise that smartphones accounts for over 80% of users placing their bets online.
According to studies conducted by reseachandmarkets.com in 2019, over 60 million people engage in betting with the majority of them fall in the age bracket of 18 to 40 years.
The most popular sport betting done in Nigeria remains football(soccer).
Nigeria is indeed the most populated nation in Africa. Hence, it is the largest market and has become the African market with the biggest potential in online betting and it is continuing to grow.
SiGMA Europe Virtual Expo:
SiGMA Europe Virtual Expo, which launces in November, will focus on the European gaming and tech marketplace. The online event runs from the 24th to 25th with the expo taking place over a custom-designed virtual platform, offering attendees an engaging, fully interactive and visual experience that combines the SiGMA and AIBC brands. This collaborative platform leverages cutting-edge technology to bring the best digital experience for discussion, entertainment and networking to the sector.