IWG accelerates North American expansion with senior appointment
IWG has appointed Jason Lisiecki in the newly-created role of Vice President of North America, as it expands its presence in the region.
Lisiecki joins the supplier from William Hill US, where he held the position Director of Product. Previously, he was Digital Products Director for Michigan Lottery and worked closely with IWG as the company launched its instant win offering in the state.
“It’s an exciting time to be working in the North American Lottery market and this role is a perfect fit with my experience in Michigan starting up and managing the Lottery's online product portfolio,” said Jason Lisiecki.
“IWG is obviously known for providing award-winning online instant games, but I also know from first-hand experience they act as key strategic partners with their Lottery clients. I am excited to join the team and support our Lottery partners by delivering superior content that generates revenue for good causes.”
Rhydian Fisher, CEO at IWG, added: “We’re delighted Jason is joining the IWG team. His experience in the North American lottery market is second to none and he’ll be a real asset to both IWG and all our clients and partners in the region.”
Aside from overseeing the recently opened North American office, Lisiecki’s role will include managing IWG’s existing North American customer base, which includes the Atlantic Lottery Corporation, British Colombia Lottery Corporation (BCLC), Georgia Lottery, Loto-Québec and Michigan Lottery, as well as expanding its network of lottery partners.