King.com – a Maltese-registered holding which is behind one of the most popular online games “Candy Crush”, wants American developers to stop using the word ‘Candy’ in their games. The company states, that they are trying to illegally derive benefits from the brand which has a tremendous recognition worldwide.
A legal action is taken against US game developers TeamLava and Storm8 Studios. Two cases filed by King.com have been adjourned by a decision of Maltese court, waiting for the result of a similar case being analysed by European Union trademarks and design court.
The Maltese holding took the first legal measures last year by protesting against the developers that had released akin games named “Candy Mania” and “Candy Blast Mania”. King.com also requested for a declaration that the trademark “Candy Crush” was infringed as well as an award covering financial damages arisen from using the word “Candy”.
The sued companies Storm8 and TeamLava responded with a statement that had already been brought to the European Office for Harmonization in the Internal Market (OHIM). They also questioned the validity of the King.com’s brand.
The Maltese court is now waiting for the outcome of OHIM’s analysis and judgement, claiming it would be impractical, if not dangerous to anticipate.