The new look aims to connect with SiGMA’s growing international portfolio as it launches events in Asia, the Americas, Europe, and Africa
SiGMA Group is excited to announce the launch of its newly revamped website. The website is currently available in 5 languages, English, Russian, Mandarin, Portuguese, and Spanish with plans to add another 5 languages over the coming months - namely French, Thai, Korean, Japanese, and Hindi.
The multilingual platform caters to readers from SiGMA’s wide portfolio of international events, which are billed to take place in the Philippines, Brazil, and South Africa through 2021 and 2022 - serving as a centralised and global hub for the growing gaming industry.
The international facet of the industry is reflected in the company’s diverse network of clients, with high regard given to a focus on engaging and culturally sensitive communications. The SiGMA content team is made up of highly proficient native speakers, who understand the dynamics of the language and its value to the client. The quality of writing and the clarity of message remains of the highest priority to the company.
In addition to the main site, the company also runs a comprehensive news website, SiGMA News. Hot off the gaming press with up-to-the-minute-global coverage spanning verticals from responsible gambling and eSports to Deep Tech and online gaming, the news portal offers in-depth coverage of the gaming and tech industries.
“We are thrilled to finally reveal our redesigned website to our audience. Content and media has always been an integral part of our identity and through this website we have an ideal opportunity to provide a solid platform for this industry to shape its future and showcase objectives at the heart of our stakeholder’s needs,” said Katy Micallef, Head of Content.
WATCH: SiGMA founder, Eman Pulis talks about SiGMA's global approach to the industry
The news website is also debuting a redesigned affiliate section, dedicated to a series of interviews featuring both seasoned companies and startups. The AGS section offer a 360 degree look at the affiliate industry, giving voice to the experience of those in the know.
The brand new look displays a new colour scheme based on SiGMA’s unique branding, displaying a feast of new content, such as podcasts, and video, alongside much-loved original features.
SiGMA News features a consistent and varied output of content, articulating a plethora of diverse voices, ranging from investigative news to interviews with the industry elite and expert-led thought leadership.
Written by leading experts in the sector, the newly launched Intelligence segment of the website offers high-end content on a diversity of topics written by authorities in their field. If you would like to share your thoughts with the SiGMA audience please contact Maria Debrincat.
If you would like to elevate your brand through a high visibility placement on the SiGMA News website, please contact the Head of Content, Katy Micallef.
SiGMA Europe Virtual Expo:
SiGMA Europe Virtual Expo, which launces in November, will focus on the European gaming and tech marketplace. The online event runs from the 24th to 25th with the expo taking place over a custom-designed virtual platform, offering attendees an engaging, fully interactive and visual experience that combines the SiGMA and AIBC brands. This collaborative platform leverages cutting-edge technology to bring the best digital experience for discussion, entertainment and networking to the sector.